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Luxury Car Maker, Mercedes Benz Just Had Its Best Sales Month

Luxury car maker Mercedes Benz sold 142,994 cars in September, increase of 15.9 percent.  It is the best sales month ever in the company's history, and the company's official confirmed the reported fiture.

Mercedes appears to be making headway in two of the world’s most important car markets. According to Bild, the surge in sales was driven by demand for the A, C, and CLA class cars in the US and China.

"Never before has Mercedes-Benz sold more vehicles in a single month than this September," said Joachim Schmidt, head of sales at Mercedes-Benz Cars. "Looking at the previous nine months, we can safely say that Mercedes-Benz will post another sales record for 2013."

Mercedes, as well as BMW and other car brands, have been targeting less affluent US customers with cheaper luxury models. That seems to be working. The Mercedes CLA coupe, the brand’s first to be sold in the US for under $30,000, sold over 2,300 units in its first week on sale.
Getting a boost in China would be especially good news for Mercedes, which has trailed its rivals BMW and Volkswagen there for years. It would also help justify its recent plan to spend $2.67 billion opening more stores in smaller and western Chinese cities.

China, the world’s largest auto market, has seen its once-explosive growth of luxury car sales flatten recently. Sales of cars costing more than $300,000 dropped to 8,000 last year, compared to 9,000 in 2011, according to research firm A.T. Kearney.

Luxury Car Maker, Mercedes Benz Just Had Its Best Sales Month Reviewed by Blogs on 2:25 AM Rating: 5

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